NY’s CD101.9 evolves Smooth Jazz format to become “CD101.9 New York Chill
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Posted by: editoron Tuesday, November 23, 2004 - 08:04 AM |
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New York, November 22nd, 2004 – Emmis Communications property CD101.9, New York’s “Smooth Jazz” WQCD has evolved its Smooth Jazz format into CD101.9 New York Chill.
The evolution comes in response to the growing worldwide popularity of “Chill” music, it’s relevance to the New York City musical landscape and the station’s current “Smooth Jazz” format. CD101.9 New York Chill will remain loyal to its current audience by continuing to embrace Jazz artists that remain the core of modern jazz, including George Benson, Sade, Boney James and Dave Koz to name a few. The introduction of the Chill genre will be evident in an expanded playlist to include Chill attitude and artists. CD101.9 New York Chill will be New York’s home for the chill music vibe, including crossover artists like Chris Botti - who is currently touring with Sting and was recently named one of People Magazine’s 50 Most Beautiful People.
Chill music has its roots in pop, electronica, world music, and jazz, and since its beginnings in the resorts and clubs of Europe, has already become a worldwide phenomenon. It has never been on showcased on American radio like it will be on CD101.9.
“Chill is the logical evolution for smooth jazz - popular smooth jazz artists like trumpeter Chris Botti, keyboardist Brian Culbertson, saxophonist Dave Koz, and prolific producer Paul Brown are among the many already incorporating elements of chill into their music” stated Blake Lawrence, Program Director of CD101.9. “With chill we are able to incorporate many more contemporary textures into our format, as we strive to bring in new listeners while still pleasing our loyal core audience. Our fans can still use CD101.9 the same way they always have – for taking the edge off their busy day at work, setting a relaxed mood, calming down in traffic, and unwinding at home – we’ve just added more interesting sounds and more variety to CD101.9.”
In a radio landscape that is increasingly challenged by stale playlists and increasing alternatives, Emmis Communications is taking a leading role in revitalizing the “Smooth Jazz” format, and effectively launching the “Chill” music genre in America.
“Emmis Communications has always been a programming leader in the radio industry, and a trendsetter in evolving successful formats – including Power in LA, WFAN, Hot 97 and now, CD101.9 New York Chill in New York City” stated Barry Mayo, Senior VP/ Market Manager of Emmis Communication New York. “We are excited about providing New York listeners with a hip, sophisticated, uncluttered music presentation that will continue to be extremely appealing to our premier advertisers.”
For up-to-minute information, listen to CD101.9 New York Chill or log on to www.CD1019.com.
Emmis Communications...Great Media. Great People. Great Service.® Emmis Communications is an Indianapolis-based diversified media firm with radio broadcasting, television broadcasting and magazine publishing operations. Emmis has announced but not yet completed a swap of three Phoenix radio stations for one Chicago radio station. Pro forma for that transaction, Emmis will own 23 FM and 2 AM domestic radio stations serving the nation's largest markets of New York, Los Angeles and Chicago as well as Phoenix, St. Louis, Austin, Indianapolis and Terre Haute, IN. In addition, Emmis owns a radio network, international radio stations, 16 television stations, regional and specialty magazines, and ancillary businesses in broadcast sales and book publishing.
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